MoFo is advising the iconic rock band KISS and its co-founders Gene Simmons and Paul Stanley in the sale of all assets comprising KISS to Pophouse Entertainment Group AB. This groundbreaking transaction at the intersection of music and technology includes the music catalogue, brand name and likeness - including the world- famous face paint designs – as well as trademarks of the iconic American rock band KISS. Working closely with KISS, Pophouse is committed to nurturing the close relationship between KISS and its devoted fans moving forward. As part of the partnership, Pophouse will create digital versions of KISS that will allow the band and their unique personas to live forever.
Pophouse is a private equity fund based in Sweden that focuses on investments in the music industry. Its holdings include the Avicii and Swedish House Mafia music catalogues, and it recently announced the acquisition of the Cyndi Lauper catalogue. It is the developer of the ABBA Voyage experience in London.
The transaction is being led by M&A partners Spencer Klein and Joe Sulzbach and M&A associates Gabriella Fortun, Shams Haidari, Sahana Ragunathan and Hannah Kim. Anthony Ramirez and Yeram Choi handled the significant IP aspects of the transaction. Critical tax structuring and advice was provided by Anthony Carbone and Philip Jaworskyj.