Morrison Foerster advised San Francisco Equity Partners (SFEP), a private equity firm focused exclusively on partnering with companies across the consumer value chain, in connection with its acquisition of a majority stake in DGS Retail (DGS), a leading provider of décor, signage, fixtures, displays, and other critical products to customers in the grocery, retail, foodservice, and consumer brand end markets.
From its origin as a small signage-focused business, DGS now manages a skilled workforce across multiple operating divisions and facilities that provide design, procurement, manufacturing and installation services across multiple product categories. The company provides a single source for a broad range of offerings to help customers define and improve their image, environment and consumer experience within brick-and-mortar locations. The acquisition of DGS exemplifies SFEP’s commitment to partnering with leading business-to-business companies serving large consumer end markets.
The MoFo deal team advising SFEP was led by San Francisco M&A/private equity partner Patrick Huard and San Francisco private equity/finance partner Dario Avram, with invaluable assistance from Miami corporate associate Bill Halaby, San Francisco corporate associates Samantha Rose and Laura Nofal, and San Francisco finance associates Rohit Sengupta, Tristan Davis, and Maggie Adams.
The wider team included i) for technology transactions advice, Palo Alto partner Daphne Higgs; ii) for employment and labor matters, Washington, D.C. partner Andrew Turnbull; iii) for privacy and data security matters, Boston partner Julie O’Neill; iv) for tax support, New York partner Dave Sturgeon; and v) for executive compensation and benefit matters, New York partner Joshua Lerner.
