Business and Legal Issues We Have Learned From Representing the Beijing Olympics: Profiting from a Worldwide Event
| Date: 04/03/2008
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| Time:
9:00 am - 11:00 am
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Location:
Hyatt Regency Century Plaza 2025 Avenue of the Stars Los Angeles, CA 90067
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| Speakers:
Kelly Charles Crabb, Don Stirling |
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| Contact: Stefanie Knapp |
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| Contact Phone: 213.892.5272
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Description:
Please join us on Thursday, April 3 from 9 a.m. to 11 a.m., for a breakfast briefing on what you can learn from our experience
with the Olympics, including the following discussion points:
- Securing international intellectual property rights in connection with the marketing and promotion of a large event, like
the Olympics
- Exploiting sponsorship rights in connection with a large event
- Licensing rights to make merchandise based on intellectual property rights in connection with a large event
- Exploiting broadcasting rights to a large event
- Selling tickets to a large event
- Creating a legally viable chain of title for the intellectual property elements (such as dramatic elements, designs, performances,
choreography and music) of any large entertainment event
- Dealing with the legal aspects of logistics in connection with a large event
Speakers Include:
Kelly Crabb, partner in the Los Angeles office of Morrison & Foerster and the co-chair of the firm’s team for the Beijing Organizing
Committee for the Games of the XXIX Olympiad
Don Stirling, Managing Partner, Rainmaker Sports and Entertainment; former President and CEO of the Massachusetts Sports & Film Commission;
and former Managing Director of Sales and Marketing for the Salt Lake Organizing Committee for the 2002 Olympic Winter Games